DIVERSE BRANDS WHOSE AESTHETICS COMMAND YOUR ATTENTION
OVER THE PAST COUPLE OF DAYS THERE HAS BEEN AN OUTPOUR OF ARTICLES, HIGHLIGHTING BLACK OWNED BUSINESSES, WHICH HAS BEEN AMAZING TO READ. WHILE ARTICLES ARE GREAT, IT'S EQUALLY IMPORTANT TO BRING ATTENTION TO BRAND AESTHETICS TO SHOW THAT DIVERSE BRANDS ARE MARKETABLE IN A MAINSTREAM WAY.
WHEN YOU FLIP THE PAGES OF MAGAZINES OR WATCH COMMERCIALS, THESE ADS LACK IN ILLUSTRATING BLACK WOMEN & MEN BEING JUST AS BEAUTIFUL, MARKETABLE AND CAPABLE TO LEAD CAMPAIGNS.
COMPANIES HAVE TO KNOW THAT IT IS NOT ENOUGH TO POST A STATEMENT OR DONATE A UNDISCLOSED AMOUNT BUT TO DO THE REAL WORK OF CREATING CONSISTENT CAMPAIGNS THAT ARE DIVERSE LEAD AND RUN ON A CONSIST MAINSTREAM SCHEDULE .
I AM SHARING A FEW OF MY FAVORITE BRANDS THAT I CAN'T WAIT TO SEE IN A CAMPAIGN.